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The first analogue square instax camera: instax square SQ6

The first analogue square instax camera, instax square SQ6, is a fact. The analogue camera creates a bridge between the colourful instax mini 9 series, the arty instax SQ10 and SP3 square printer. Thanks to interesting extra features self-expression and creativity are for grabs, thanks to which even the everyday moments are expressed in a unique way.


The whole instax idea remains the same, also for this camera: instant pictures bring instant fun. Nothing more fun than pressing the button and together with your friends to wait for the image to appear. Each instax film print brings a unique and original memory and happiness which you can actually hold in your hands, a glossy print forever.

Because the number of takes per film pack is limited, you will reflect more before taking a picture. The use of physical film gives every printed photo an emotional value, also when using the new instax SQ6 camera, for making square pictures.


The elegant look of the instax SQ6 camera is retro and futuristic at the same time.  Therefore the camera is attractive for both men and women. The SQ6 is available in three trendy colours: pearl white, blush gold and graphite gray.


The compact instant SQ6 camera comes with plenty of fantastic must-try-functions and is light in weight, but certainly not less powerful. Thanks to the addition of extra handy features (amongst others the double exposure function) the designers of the instax SQ6 camera motivate your self-expression and creativity.


The high-performance flash calculates the surrounding light and automatically adapts the shutter time. Thanks to this feature you can shoot those ideal moments, even in more dark surroundings.


This functions makes it easier to make selfies, thanks to the small mirror on the front of the camera and the perfect lighting and focal distance regulation.


Two pictures giving one artistic result? Then you use the double exposure function, a technique where two exposures are being combined in one picture. Ideal to achieve arty and surreal images.


Thanks to the three colour filers in orange, green and purple, you create an original atmosphere in no time.




Great news for SQ10 owners. We have a 2.0 firmware update now available for you - including new partial color filters and faster performance. Click the link to download the update; does require use of a MicroSD card.

Click here!


October = international breast cancer month

Fujifilm donates again 5 euro to Think-Pink for every Think-Pink instax sold. This contribution helps Think-Pink to inform people and to support scientific 
research, care and after-care projects with regards to breast cancer.

We also thank you for your purchase. On each Think-Pink instax box you will find a scratch sticker with a code. With this code you can request your Think-Pink sunglasses on instax.be.
On this page you will find the link with the Think-Pink instax sales points.

And share your positively inspired Think-Pink instax picture on instagram using the hashtag #fightpinkbelgium. You may win an instax SHARE SP-2 with duofilm. See More info on contest link on this page.

Finally, instax will also be present at different Think-Pink events and their 
promoteam will be happy to make your instax picture. More info on the events can be found on the Think-Pink Facebook page.

More info on the contest

Think-Pink instax sales points


Summer proof! With the limited edition Instax Tutu Chic pack

Tutu Chic and Fujifilm instax are proud to present the instax Tutu Chic pack.

This limited edition pack contains an instax mini 9 Flamingo Pink, an instax film and an exclusive and an especially designed Tutu Chic handbag.

The instax mini 9 is certainly pretty to look at, but without doubt, it is useful to have a nice handbag to take it with you wherever you go! To translate this request into something fun and female, Fujifilm Belgium collaborated with Freya Poppe of Tutu Chic! Tutu Chic is a brand that reflects fun, just like instax!

The young and enthusiastic Belgian designer took our request and turned it into the perfect match through this specially designed Tutu Chic bag. The bag, easily fits and instax mini, some change, your smartphone and an extra film! But of course, the look of the bag is its most important asset. Without a doubt, this bag is a must have! You just want to be seen with it.

The instax Tutu Chic pack is available on our webshop, the Tutu Chic webshop and in the selected stores.

Hurry, this limited edition will be sold out in no time!



The instax mini 9!


Square instax, you got it! SQ10 is your answer!